POWERCHINA made it to the prestigious list for Brand Finance Global 500 2020 for the first time, with a brand value of $ 7.7 billion, making it the most valuable among China's brands entering the list this year.
The list was released by London-based consultancy Brand Finance at the World Economic Forum held in Davos in Switzerland on Jan 22, based on global brand awareness and industry influence.
Brand Finance is one of the top five international brand value evaluation authorities. The Brand Finance Global 500 list is released once a year and is the peer group ranking for thousands of well-known brands worldwide. It is widely recognized for its professionalism and independence.
Its core evaluation criteria include multidimensional indicators such as brand strength. Brand strength consists of the brand's current performance, market evaluation and future expectations.
There were 70 Chinese companies entering the list and POWERCHINA came in at number 252, above Russian energy giant Gazprom and leading Swiss pharma group, Roche. According to the consultancy, Chinese companies represented just under 20 percent of the total value of the world's top brands on the list.
